The term “India online furniture and home decor market” refers to the online marketplace where customers use e-commerce websites and online platforms to browse, choose, and buy a variety of furniture and home decor products. Because this market is online, customers can easily research and shop for these products from the comfort of their favourite digital devices. They can access a wide range of options, compare pricing, read customer reviews, and purchase products with doorstep delivery services.
According to SPER market research, ‘India Online Furniture and Home Decor Market Size- By Product Category, By Furniture Items, By Furnishing Items, By Furnishings and Home Decor, By Usage- Regional Outlook, Competitive Strategies and Segment Forecast to 2032’state that India Online Furniture and Home Decor Market is predicted to reach USD XX billion by 2032 with a CAGR of 37.05%.
The primary driver of market expansion is the increase in online expenditure and smartphone adoption. Online shopping via smart devices has been more and more popular in recent years due to factors such as the expanding population of internet users, an improved economy, and more chances for purchase and delivery with mobile commerce. Further factors supporting the market’s expansion include free delivery, enhanced online customer support, security measures for online payments, and user-friendly designs of e-commerce websites. Furthermore, the proliferation of new smartphone sales and the expansion of online shopping options are the primary forces behind the growing focus on mobile commerce.
One issue that hinders market expansion is the protracted cycles of product replacement that lead to infrequent purchases. When it comes to choosing what to invest in for domestic indoor furnishings, clients are heavily influenced by current style trends. But because furniture wears out quickly, it is not designed to be changed often. The majority of furniture items are pricey and regarded as one-time purchases. Customers do not feel the need for frequent replacements following their initial purchase. Additionally, because they are typically provided in superior quality, branded home decor items are dependable and long-lasting. This leads to sporadic purchasing and impedes the expansion of the online home décor sector in India. As a result, volume sales are impacted by the lengthy replacement cycles of home décor products, which could hinder market growth over the course of the projection period.
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Indian internet furniture and home décor sales were negatively impacted by the COVID-19 outbreak. When social isolation and lockdowns were implemented, people resorted more and more to internet stores for furniture and home décor. Because more people were spending time at home and trying to make their living conditions better, this resulted in a spike in internet purchases. In order to improve online purchasing, the company also sped up the deployment of visualization techniques based on virtual reality and online consultations. On the other hand, some customers experienced product delivery delays as a result of supply chain and logistics interruptions.
India’s Tier 1 cities account for the majority of the country’s online sales of furniture and home décor since its residents are the most technologically adept. Additionally, the key market players are Pepper fry, Home Town, Home Centre, At Home by Neelkamal, Godrej Interio.
India Online Furniture and Home Decor Market Segmentation:
The SPER Market Research report seeks to give market dynamics, demand, and supply forecasts for the years up to 2032. This report contains statistics on product type segment growth estimates and forecasts.
By Product Category: Based on the Product Category, India Online Furniture and Home Decor Market is segmented as; Furniture, Furnishing & Home Decor.
By Furniture Items: Based on the Furniture Items, India Online Furniture and Home Decor Market is segmented as; Beds, Sofa Sets, Dining Furniture, Chairs & Tables, Others.
By Furnishings & Home Decor: Based on the Furnishings & Home Decor, India Online Furniture and Home Decor Market is segmented as; Textiles, Table Decor & Wall Decor, Mattresses, Lighting, Others.
By Usage: Based on the Usage, India Online Furniture and Home Decor Market is segmented as; Personal, Commercial.
By Region: This report also provides the data for key regional segments of North India, South India, East India, West India.
This study also encompasses various drivers and restraining factors of this market for the forecast period. Various growth opportunities are also discussed in the report.
For More Information, refer to below link:-
India Online Furniture Market Revenue
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