MarkNtel Advisors has recently published a research report, named, Global Indoor Location Market, according to which the forecast years 2023-28 would witness a expontial growth in the Indoor Location Market globally, approximately at a CAGR of around 38%. And, this growth predominantly ascribes to consumers’ growing affinity towards smart devices & technologies, which arise from digitalization trends paired with the rising penetration of the internet & smartphones.
Other than this, the inadequacy of GPS technology in indoor locations is also observed as one of the prime factors behind the enormous growth of the market. What has made people inclined toward indoor location systems is their improved accuracy & reliability, as a result of the incorporation of Wi-Fi positioning, Bluetooth beacons, ultra-wideband (UWB), magnetic positioning, and more such innovative techniques, says the report.
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This report delves into the key strategies employed by players to maintain dominance and enhance profitability while expanding their operations. It covers elements such as ongoing trends, recent developments, performance indicators, along with a thorough Risk and SWOT Analysis.
The Global Indoor Location Market report highlights prominent companies, including Zebra Technologies, Inpixon, HPE, MIST Systems, HID Global, Google, Microsoft, Apple, Cisco, Acuity Brands, Centrak, Sonitor, Ubisense, Infsoft, HERE, Indooratlas, Stanley Healthcare, Midmark, Quuppa, Airista , low, Innerspace, ESRI, SYOOK etc, among others.
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Among other verticals, Transportation & logistics, followed by Travel, & hospitality, is projected to exhibit the maximum application of indoor location systems during the forecast period. The popularity in these segments is primarily backed by its analysis functionalities & real-time tracking solutions that ensure the precise and timely arrival of travelers, offering pleasant travel experiences.
These systems also streamline the transport industry with proper route optimization for security guards, queue management, & efficient inventory management. Besides, these systems are also beneficial in monitoring & managing passenger flow & busy crowds in public places, enhancing safety, which is why the segment seems promising.
North America is anticipated to hold the largest share of the Indoor Location Market during 2023-28. The credit goes to expanding investments in indoor positioning, paired with the rapid adoption of technologies like Wi-Fi, ultra-wideband, & BLE (Bluetooth Low Energy) to facilitate accurate & efficient indoor location tracking. Other than this, what supports the market growth is the need for proximity-based solutions in the retail sector, often promoted by mobile media. In fact, recognizing indoor location technologies’ potential to enhance customer experiences, optimize store layouts, and enable targeted marketing campaigns, several retailers across the region have incorporated these systems, fostering market expansion in the coming years.
MarkNtel Advisors provides customization services for stakeholders seeking tailored reports. To access these services, visit our official website to obtain personalized reports that comprehensively and impartially cover all relevant aspects. Our reports are curated with precision, delivering accurate and reliable information on the fundamental factors shaping the market’s future potential.
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We specialize in niche industries and emerging geographies to support our clients in the formulation of strategies viz. Go to Market (GTM), product development, feasibility analysis, project scoping, market segmentation, competitive benchmarking, market sizing & forecasting, trend analysis, etc. in around 15 industry verticals to enable our clients to identify attractive investment opportunities and maximize ROI through an early mover advantage.
We understand the growing need of our clients and thus focus on emerging industries to provide our services which can fulfil their need for assessing the current and future industry potential, identification of white spaces & hotspots and venturing into new geographies or business segments.
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